To me, functionality means a product that meets the needs set by the consumer, is adapted to use in specific conditions, allows you to improve your comfort and is adapted to your needs.

Comfort is a mental and physical state which affects the satisfaction of the needs of comfort, peace and security. I feel comfortable in my professional life when I have the right tools to work with and good working conditions. Comfort is also the pleasure of performing tasks and the lack of external factors that limit you, affect you negatively and lead to discomfort. On the other hand, comfort in private life is partnership, kindness and love in the family.

Image is a very important aspect when buying anything or signing binding contracts. Product visualisation strongly influences our perception of the so-called buying with our eyes, but we should also take a closer look at the entire product development process: how it is created, what reputation the company has on the local market, how employees work, whether they care for the environment or are involved in the social life of the region.
In my opinion, this is what we should pay attention to when making purchases or signing contracts. Of course, the visual effect is also important, because everyone prefers something “pretty”, but we must not forget about the foregoing aspects. Quality, reputation, functionality are very important aspects when shopping.

Durability is something that gives us a sense of security, ensuring that the product “will not break down right after purchase”. Considering the physical aspect of the product, durability guarantees the stabilisation of processes in the company, increases trust in the manufacturer, and also inspires greater confidence in the products offered. Durability is also important given the price aspect – I personally prefer products which are a little more expensive but live longer to those which are cheaper and live shorter. It is said that the miser loses twice, which is often true. Personally, I would recommend more durable products, even though they are more expensive than the cheaper ones, which need to be replaced more often instead. In addition, such a replacement is often associated with the time and commitment of a group of people, which is not fully taken into account when making a purchase, and in the end the cheaper product turns out to be more expensive.